September 12, 2024

September 12, 2024

A R Rahman | The Mission Paani Anthem

A R Rahman | The Mission Paani Anthem

A R Rahman | The Mission Paani Anthem

How do you make people care about saving water—something they’ve been told countless times? Harpic wanted to create a fresh, emotional narrative that didn’t preach, but truly connected.

How do you make people care about saving water—something they’ve been told countless times? Harpic wanted to create a fresh, emotional narrative that didn’t preach, but truly connected.

How do you make people care about saving water—something they’ve been told countless times? Harpic wanted to create a fresh, emotional narrative that didn’t preach, but truly connected.

Riders
Riders
Riders

Year

2020

Client

Tom Jason

Category

Music Video and Production

Product Duration

3 - 4 Weeks
Our Role
Our Role
Our Role

We shifted the narrative from information to emotion—letting children, not brands, lead the conversation. With their voices at the center, we created a powerful anthem that turned a familiar message into a heartfelt movement.

The Impact
The Impact
The Impact

An iconic collaboration with A.R. Rahman and Prasoon Joshi that redefined purpose-driven storytelling. With 34.8M+ organic views, five years of sustained cultural relevance, and a children’s anthem that sparked national conversation, it stands as a benchmark for meaningful, emotionally resonant branded content—celebrated across top media as the gold standard.

Rainy Ride
Rainy Ride
Rainy Ride
Development
Development
Development

The design integrates high-quality imagery, detailed project descriptions, and interactive elements to bring the rider’s journey to life. From showcasing unique designs and modifications to sharing personal stories of each build, the portfolio is tailored to make a lasting impact. Whether it’s a collection of past projects or a hub for ongoing work, Scrambler provides a dynamic space to present the passion and precision behind every ride.

Riders
Riders
Riders
Concept
Concept
Concept

Every project within the portfolio tells a unique story, from the design process to the final ride. The layout focuses on showcasing the craftsmanship, detailing, and innovation behind each bike, offering a powerful visual experience for riders, builders, and enthusiasts alike. It's not just a portfolio; it's a tribute to the passion, creativity, and adventure that come with every ride.

Riders
Riders
Riders
  • More Works More Works

03

//FAQ

Concerns

Frequently

Asked Questions

01

What industries do you work with?

02

How does AI fit into what you do?

03

How do you measure success?

04

Can you work with our existing brand guidelines?

05

What’s your pricing like?

06

 Do you provide samples?

03

//FAQ

Concerns

Frequently

Asked Questions

01

What industries do you work with?

02

How does AI fit into what you do?

03

How do you measure success?

04

Can you work with our existing brand guidelines?

05

What’s your pricing like?

06

 Do you provide samples?

//FAQ

Concerns

Frequently

Asked Question

What industries do you work with?
How does AI fit into what you do?
How do you measure success?
Can you work with our existing brand guidelines?
What’s your pricing like?
 Do you provide samples?

03

//FAQ

Concerns

Frequently

Asked Questions

01

What industries do you work with?

02

How does AI fit into what you do?

03

How do you measure success?

04

Can you work with our existing brand guidelines?

05

What’s your pricing like?

06

 Do you provide samples?

Let'S WORK

TOGETHER

let's build

bold brands

Clarity. Creativity. Consistency

Kalanchoe brings the strategy, aesthetic clarity, and executional firepower to turn vision into velocity. We think like owners, move like partners, and show up with the same obsession for impact as you do.

Let'S WORK

TOGETHER

let's build

bold brands

Clarity. Creativity. Consistency

Kalanchoe brings the strategy, aesthetic clarity, and executional firepower to turn vision into velocity. We think like owners, move like partners, and show up with the same obsession for impact as you do.

Let'S WORK

TOGETHER

Kalanchoe brings the strategy, aesthetic clarity, and executional firepower to turn vision into velocity. We think like owners, move like partners, and show up with the same obsession for impact as you do.

Let'S WORK

TOGETHER

let's build

bold brands

Clarity. Creativity. Consistency

Kalanchoe brings the strategy, aesthetic clarity, and executional firepower to turn vision into velocity. We think like owners, move like partners, and show up with the same obsession for impact as you do.